What’s Trending: Video for Learning

Client-Only Research

Why Read This Research

When COVID-19 triggered the near-universal adoption of synchronous video instruction, it forever impacted the industry and the higher education mindset on video-based learning. Video technologies that once supported predominantly asynchronous or synchronous activity now support both. The recent developments in video pedagogies and technologies present a challenge to campus IT leaders who must address faculty and students’ changing needs as institutions transition to a post-COVID world. Effective leadership requires consideration of pedagogical intent, educational use cases, and technological trends associated with video-based learning.

Key Questions Answered

  • What technology trends does the Tambellini Group see as video learning technologies evolve to keep up with pedagogical innovation?
  • What instructional frameworks and educational technologies are most successful when video-based learning is implemented?
  • How are instructors and students using video to instruct, learn, collaborate, and assess?
  • How have video learning technologies evolved in the past year, and what can we expect in the near future?


  • Vendors in Focus: Adobe, BlueJeans by Verizon, Bongo, Cisco, Echo360, Google, GoReact, Kaltura, LogMeIn, Microsoft, Panopto, Screencast-O-Matic, TechSmith, VidGrid, VoiceThread, YuJa, Zoom
  • Software Category in Focus: Discussion/Community Platforms, Videoconferencing, Video Content Management
  • Author: Laura Gogia, Research Director, Learning Technologies and Student Success, The Tambellini Group
  • Research Availability: January 2021

Table of Contents

  1. Executive Summary
  2. Introduction
  3. Pedagogical Intent
  4. Educational Use Cases
  5. Tech in Transition
  6. Notes and Resources

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