Five Things Higher Ed Leaders Should Know About CRMs 

Top of Mind: Five Things Higher Ed Leaders Should Know About CRMs

In the last decade, constituent relationship management (CRM) has grown exponentially in both capability and user adoption across higher education. The market is progressing from primarily departmental to enterprise CRM, which requires deeper forethought for institutions, especially during selection and implementation. Higher education leaders considering a shift in their campus CRM strategy should keep the […]

Enterprise CRM for Higher Education: Part 1 – Architecture

Top of Mind: Enterprise CRM for Higher Education Part 1

While most institutions have invested in at least one departmental CRM solution, higher education is seeing a growing trend of institutions taking a more holistic approach and deploying CRM applications across enterprises. This movement is gaining momentum as the demand for higher education to optimize its relationships and engagement with its constituents continues to increase, […]