Salesforce’s Traction on Demand Acquisition Is Unsurprising and Not Significant for Higher Education
On February 25, 2022, Traction on Demand announced that it had signed a definitive agreement to be acquired by CRM market leader Salesforce. Traction on Demand is currently a Salesforce partner firm specializing in Salesforce consulting, application development, and implementation services. The statement indicated that the company would become part of Salesforce Professional Services with […]