Early on, recruitment and admissions CRM solutions were often selected by admissions offices without assistance from IT. However, more recently, higher education is seeing a growing trend of institutions taking a more holistic approach and deploying CRM applications enterprise-wide. As such, recruitment and admissions CRM selections are now being highly influenced by an institution’s enterprise CRM strategy, and IT is being involved in the decision-making process. As products continue to evolve, the information in this guide supports institutions’ recruitment and admissions CRM selection journey by providing insight into leading vendors, leading practice trends, and insights on best practice recommendations based on Tambellini research. Read this guide to learn more.
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