The Future of Recruitment and Admissions CRM
While Tambellini research shows that approximately 70 percent of US higher education institutions have either selected a leading recruitment and admissions (R&A) CRM packaged application or developed their own custom CRM application (primarily R1 and R2 institutions), the mostly mature offerings in this space continue to innovate and broaden their functionality to maximize their impact […]
The Use of ChatGPT in Higher Education Advancement
ChatGPT buzz has recently extended to advancement with debates about the pros and cons of using the public chatbot to support higher education advancement efforts. As many of you already know, ChatGPT, launched by OpenAI, leverages a machine language learning model to converse with humans, answer complex questions, and even write content and application code. […]
Student Analytics: Focusing on a Critical Issue as a Catalyst for Creating a Data Culture
Institutions have been using terms such as “data driven” and “data informed” with regard to decision making for decades, but, as Tambellini research noted in a recent blog post, the issue of poor data hygiene impedes any meaningful progress for many institutions. So, while many aspire to create a data-informed culture, significantly fewer have the […]
Why Strategic Alignment Matters More Than Budget Size
An Interview with Karen Boudreau-Shea, Vice President, Advisory Services The impact of financial strains is top of mind for higher education technology stakeholders: Respondents to Campus Technology’s 2022 Digital Transformation Survey cited “budget restrictions” as the top obstacle thwarting their progress toward digital transformation, and 41 percent of respondents to Educause’s 2021 Dx QuickPoll cited […]
Are You Ready for the Artificial Intelligence Revolution?
Artificial intelligence (AI) is everywhere. Already a billion-dollar industry, Forbes Technology Council estimates it will be worth USD 15.7 trillion by 2030. This growth will have a significant effect on all sectors, including higher education. Adapting to new market demands and opportunities, higher education institutions are already adopting AI to innovate and cut costs. Admissions […]
Student Success: An Expanding Perspective
In the 2017–2018 school year, the average cost of attending a four-year public university for out-of-state students was $40,940.[1] With skepticism about the value of a college degree, increasing costs of attendance, and rapidly growing student debt, higher education institutions are experiencing increasing pressure to demonstrate the value of their programs and likelihood of student success. […]
A Path to Revolutionize Your Campus with Big Data Infographic
Co-Columnist: Michele Cummins – Tambellini Analyst It is not enough to collect data from disparate locations, mine metrics and report. It’s everything to achieve actionable analytics and drive results. This infographic highlights Tambellini’s research findings—based on interviews with institutions that have successfully deployed enterprise data warehouses—and provides practical first steps to organizations thinking about deploying […]
11 Insightful Blog Posts to Help Your Technology Transformations Take Flight
So much information, so little time. Let us make it easier for you to catch up on the topics that are top of mind for higher education executives just like you. We’ll help you cut to the chase by providing a quick and skimmable list of all the articles, infographics, and podcasts found at Tambellini’s […]
Building an Enterprise Analytics and BI Practice in Higher Education
This is a tough period for higher education. The industry is faced with financial, political, and pedagogical challenges; however, there are also many opportunities, including the incredible innovation occurring in the data analytics and business intelligence (BI) field. Innovation has long been the heart and soul of institutions, but they are now faced with the […]
Artificial Intelligence for Enrollment Management
Do you want to fish in a wading pool or a deep-water lake? Many higher education CIOs have been busy maintaining the SIS and CRM systems so vital to recruitment and enrollment and, therefore, have not had time to evaluate artificial intelligence (AI), blockchain, machine learning, chatbot, and robotic process automation (RPA) methodologies, which have […]